ROAST &RITUAL

BrewedWithCare.

Savor the layered notes of every roast. From bean to brew, crafted with care in every cup.

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10,000+ daily brewers
trust the ritual

@roastandritual
Tall iced coffee in a clear takeaway cup with cream and ice

01 — The cupboard

Find yourroast.

02 — The story

From beanto brew.

We started with a single drum roaster, a borrowed van and a very strong opinion. Twelve years on, the shop still roasts in batches of thirty kilos — never more — because coffee worth drinking is coffee worth slowing down for.

Our story
01

Source

Direct relationships with growers across South India and Ethiopia.

02

Roast

Small batches by hand, held on the dial until each lot is true to itself.

03

Brew

Every cup pulled with the patience the beans deserve — from espresso to pour-over.

Freshly roasted coffee beans being poured from a scoop

Batch no. 487 — Karadi EstatesRoasted 3 days ago

03 — The process

Roasted infour acts.

Hover the scroll to move through the ritual. Each stage has its own weather — we just try not to rush it.

Source — Green beans bought forward, hand-sorted and cupped before they reach the roastery floor.
01Act 1 / 4

Source

Green beans bought forward, hand-sorted and cupped before they reach the roastery floor.

Roast — Thirty kilos at a time, on a single drum, watched by eye and ear until the first crack sings.
02Act 2 / 4

Roast

Thirty kilos at a time, on a single drum, watched by eye and ear until the first crack sings.

Rest — Coffee sleeps for six to ten days in breathable bags while the roast settles into sweetness.
03Act 3 / 4

Rest

Coffee sleeps for six to ten days in breathable bags while the roast settles into sweetness.

Brew — Ground to order and pulled with a ritual's patience — every cup, every time, on purpose.
04Act 4 / 4

Brew

Ground to order and pulled with a ritual's patience — every cup, every time, on purpose.

04 — The signature

Thesignaturecup.

Cold brew

Steeped 18 hours

Medium roast

Brazil + Colombia

Notes

Cacao · Caramel · Fig

The signature cold brew served in a tall glass with ice

05 — The journal

The journal.